PANDORA'S FABULOUS DIGITAL PR STRATEGY

This article is about the marketing PR strategy of Pandora. The popularity of charms and bracelets in the jewelry world has significantly expanded the market, with a corresponding rise in global brands such as Pandora. Pandora is one of the most successful jewelry brands in the world today. Pandora's mission is to offer every woman a selection of contemporary, high quality, handcrafted jewelry at affordable prices.