A STUDY OF THE CURRENT STATE AND TRENDS IN THE DEVELOPMENT OF CHINESE MEDIA CONVERGENCE

With the rapid development of new technology, new technology for traditional media has made a radical change, media is moving towards integration. This article takes the development of media integration in China as the research object, firstly introduces the idea of media integration, then discusses the current development situation of media integration in China, and finally discusses the development trend of media in China and its integration, which can better promote China's media towards integration.